Date: September 2025
Client: ''20s Gangsta
Services: Logo design, web design, tailor-made UX/UI, WordPress e-shop development, WooCommerce setup, responsive design, corporate identity creation
Launch: https://20sgangsta.com
The ’'20s Gangsta is a unique e-shop inspired by the aesthetics of the Roaring Twenties: dark jazz, femme-fatale glamour, and Gatsby atmosphere in a modern digital experience.
Shell-iT undertook the complete design and development of the brand and e-shop, creating an online identity that combines elegance, mystery and high aesthetics.
Logo Design & Visual Identity
For '20s Gangsta we designed a custom logo which reflects:
🔸 The feminine dynamism of the brand
🔸 The atmosphere of the '20s
🔸 The dark-jazz aesthetic that characterizes the concept
With thin lines, art-deco elements and a dark color palette, we created an identity that stands out and immediately sets the tone of the brand.
Tailor-Made Web Design
The website design was based on a combination of:
✨ Art-Deco geometry
✨ Feminine minimalism
✨ Dark cinematic aesthetic
Each page is crafted to enhance the visitor experience and exude the charm of the '20s, while remaining functional and easy to navigate.
E-shop development
We implemented a fully functional and modern WordPress / WooCommerce e-shop, configured for:
✔️ Smooth & easy product purchase
✔️ High-end collection presentation
✔️ Mobile-first experience on all devices
✔️ Modernized product and order management
The e-shop was "dressed" with the brand's dark, jazz, Gatsby concept, offering a unique shopping experience.
The Result
The 20's Gangsta is now a brand with a strong visual identity and an e-shop that:
🔸 It stands out aesthetically
🔸 Strengthens the business's online presence
🔸 Offers an immersive experience to customers
The project highlights Shell-iT's ability to create digital experiences based on style, atmosphere and strategy.